Marketing strategy : a decision-focused approach / Orville C. Walker, Jr., John W. Mullins.

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TextPublisher: New York, NY : McGraw-Hill Irwin, [2014]Copyright date: c2014Edition: eighth editionDescription: xvi, 368 pages ; 24 cmContent type:

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Holdings
Item type	Current library	Collection	Call number	Status	Date due	Barcode	Course reserves
Books	Main library B7	Commerce and business administration ( Marketing )	658.802 W.O.M (Browse shelf(Opens below))	Available		00017160
Text Books	Main library Reserve	Commerce and business administration ( Marketing )	658.802 W.O.M (Browse shelf(Opens below))	Not for loan		00011348	Marketing Strategic Planning

Includes index.

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