The cores of strategic management /
Shimizu, Katsuhiko, 1963-
The cores of strategic management / Katsuhiko Shimizu. - New York ; London : Routledge, 2012. - x, 136 p. : ill. ; 24 cm.
Includes bibliographical references and index.
Main topics 1. Prologue 2. What is strategy? *3Cs * Strategy is about strengths * Trade-off Mini-case McDonald's 3. External Environment Analysis * Industry * Five-force Analysis * Switching Costs 4. Internal Environment Analysis * Tangible vs. Intangible Resources * Economies of Scale * Vertical Integration vs. Outsourcing Mini-case Southwest Airlines 5. Business-Level Strategy * Cost Strategy * Vale Strategy * First Mover Advantages vs. Disadvantages * Recap Mini-Case Starbucks Coffee 6. Corporate-Level Strategy * Why Diversification? * Diversification and Synergy * Risks of Synergy Mini-Case Gateway 7. M&A, Alliances, and International Strategy * M&A and Alliances * International Strategy Mini-Case Daimler-Chrysler 8. Leadership and Decision Making * Courage * Decision Making and Biases * Decision Change 9. Strategy Implementation * Strategy Implementation
9780415886994 (hbk. : alk. paper) 0415886996 (hbk. : alk. paper) 9780415887007 (pbk. : alk. paper) 0415887003 (pbk. : alk. paper) 9780203806357 (ebook) 0203806352 (ebook)
2011009213
Strategic planning.
Management.
HD30.28 / .S4323 2012
658.4012 / S.K.T
The cores of strategic management / Katsuhiko Shimizu. - New York ; London : Routledge, 2012. - x, 136 p. : ill. ; 24 cm.
Includes bibliographical references and index.
Main topics 1. Prologue 2. What is strategy? *3Cs * Strategy is about strengths * Trade-off Mini-case McDonald's 3. External Environment Analysis * Industry * Five-force Analysis * Switching Costs 4. Internal Environment Analysis * Tangible vs. Intangible Resources * Economies of Scale * Vertical Integration vs. Outsourcing Mini-case Southwest Airlines 5. Business-Level Strategy * Cost Strategy * Vale Strategy * First Mover Advantages vs. Disadvantages * Recap Mini-Case Starbucks Coffee 6. Corporate-Level Strategy * Why Diversification? * Diversification and Synergy * Risks of Synergy Mini-Case Gateway 7. M&A, Alliances, and International Strategy * M&A and Alliances * International Strategy Mini-Case Daimler-Chrysler 8. Leadership and Decision Making * Courage * Decision Making and Biases * Decision Change 9. Strategy Implementation * Strategy Implementation
9780415886994 (hbk. : alk. paper) 0415886996 (hbk. : alk. paper) 9780415887007 (pbk. : alk. paper) 0415887003 (pbk. : alk. paper) 9780203806357 (ebook) 0203806352 (ebook)
2011009213
Strategic planning.
Management.
HD30.28 / .S4323 2012
658.4012 / S.K.T