An introduction to political communication /
McNair, Brian, 1959-,
An introduction to political communication / Brian McNair. - 5th edtion - xix, 226 pages : illustrations ; 24 cm - Communication and society .
economic&political bookfair2016
Includes bibliographical references and index.
PART I Politics in the age of mediation --
1 Politics in the age of mediation --
2 Politics, democracy and the media --
3 The effects of political communication --
4 The political media --
5 The media as political actors --
PART II Communicating politics --
6 Party political communication I: advertising --
7 Party political communication II: political public relations --
8 Pressure-group politics and the oxygen of publicity --
9 Political communication in a globalised world --
10 Conclusion: performance politics and the democratic process.
9780415596442 9780415596435 (hardback) 0415596432 (hardback) 9780415596442 (pbk.) 0415596440 (pbk.) 9780203828694 (ebook) 0203828690 (ebook)
2010041581
Communication in politics.
JA85 / .M36 2011
324.73 / M.B.I
An introduction to political communication / Brian McNair. - 5th edtion - xix, 226 pages : illustrations ; 24 cm - Communication and society .
economic&political bookfair2016
Includes bibliographical references and index.
PART I Politics in the age of mediation --
1 Politics in the age of mediation --
2 Politics, democracy and the media --
3 The effects of political communication --
4 The political media --
5 The media as political actors --
PART II Communicating politics --
6 Party political communication I: advertising --
7 Party political communication II: political public relations --
8 Pressure-group politics and the oxygen of publicity --
9 Political communication in a globalised world --
10 Conclusion: performance politics and the democratic process.
9780415596442 9780415596435 (hardback) 0415596432 (hardback) 9780415596442 (pbk.) 0415596440 (pbk.) 9780203828694 (ebook) 0203828690 (ebook)
2010041581
Communication in politics.
JA85 / .M36 2011
324.73 / M.B.I