Pharmaceutical marketing in the 21st century /
Pharmaceutical marketing in the 21st century /
Pharmaceutical marketing in the twenty-first century
Mickey C. Smith, editor.
- 283 pages. : illustration ; 22 cm.
"Has also been published as Journal of pharmaceutical marketing & management, volume 10, numbers 2/3, 1996"--T.p. verso.
Includes bibliographical references.
1560247959 (alk. paper)
95026641
Drugs--Marketing.
Drug Industry--economics.
Marketing of Health Services--trends.
Pharmacy Administration.
HD9665.5 / .P524 1996
615.1068/8 / P
W1 JO892H v.10 no.2/3 1996 QV 736 P53605 1996
"Has also been published as Journal of pharmaceutical marketing & management, volume 10, numbers 2/3, 1996"--T.p. verso.
Includes bibliographical references.
1560247959 (alk. paper)
95026641
Drugs--Marketing.
Drug Industry--economics.
Marketing of Health Services--trends.
Pharmacy Administration.
HD9665.5 / .P524 1996
615.1068/8 / P
W1 JO892H v.10 no.2/3 1996 QV 736 P53605 1996