International management : text and cases /
International management : text and cases /
Paul Beamish ... [et al.].
- Fourth edition
- xiv, 626 pages : illustrations ; 25 cm.
- McGraw-Hill advanced topics in global management .
Includes bibliographical references and index.
Machine derived contents note: Part I: TEXT --
1. The Internationalization Process --
2. The Global Business Environment --
3. The World of International Trade --
4. Managing Export Operations --
5. Global Sourcing Strategy: R&D, Manufacturing, and Marketing Interfaces --
6. Licensing --
7. The Design and Management of International Joint Ventures --
8. International Strategy Formulation --
9. The Impact of Globalization on the Organization of Activities --
10.The Evolving Multinational --
11.The Global Manager --
12.Managing International Government Relations --
13.Global Leadership --
14. Ethics --
15. Managing the Global Workforce --
Part II: CASES ON INTERNATIONALIZATION --
16. The Global Branding of Stella Artois --
17. Sesame Workshop and International Growth --
18. Where Have You Been? An Exercise to Assess Your Exposure to the Rest of the World?s Peoples --
19. MTN: Inventing in Africa --
20. The Chinese Fireworks Industry --
21. Swatch and the Global Watch Industry --
22. Selkirk Group in Asia --
23. Looks.com (A) ? A Grey Issue --
24. Intel?s Site Selection Decision in Latin America --
25. Cameron Auto Parts (A) ? Revised --
26. Time Warner Inc. and the ORC Patents --
27. GM and AvtoVAZ of Russia --
28. Nora-Sakari: A Proposed Joint Venture in Malaysia --
29. Euro-Air(A) --
Part III: Multinational Management --
30. Samsung China: The Introduction of Color TV --
31. Dubai Aluminum (A) --
32. Quest Foods Asia Pacific and the CRM Initiative --
33. Blue Ridge Spain --
34. Meridian Magnesium: International Technology Transfer --
35. Honeywell Inc. and Global Research and Development --
36. Whirlpool Corporation?s Global Strategy --
37. Bristol Compressors, Asia-Pacific --
38. Larson in Nigeria --
39. HCM Beverage Company --
40. Enron and the Dabhol Power Company -new --
41. Crisis at Renault: The Vilvoorde Plant closing (A) --
42. Global Enterprises, Inc. --
43. Steve Parker and the SA-Tech Venture (A) --
44. Sicom GmbH and CD Piracy --
45. DSL de Mexico S.A. de C.V. (A) --
46. Staffing Foreign Expansion: Rentsch Enters Poland --
47. Mabuchi Motor Co., Ltd.
An exploration of the experiences of firms of all sizes, from many countries and regions, as they come to grips with an increasingly competitive global environment. It seeks to focus on issues of international management common and important to business people everywhere.
0072290722
99031818
International business enterprises--Management.
International business enterprises--Management--Case studies.
658.049 / I.
Includes bibliographical references and index.
Machine derived contents note: Part I: TEXT --
1. The Internationalization Process --
2. The Global Business Environment --
3. The World of International Trade --
4. Managing Export Operations --
5. Global Sourcing Strategy: R&D, Manufacturing, and Marketing Interfaces --
6. Licensing --
7. The Design and Management of International Joint Ventures --
8. International Strategy Formulation --
9. The Impact of Globalization on the Organization of Activities --
10.The Evolving Multinational --
11.The Global Manager --
12.Managing International Government Relations --
13.Global Leadership --
14. Ethics --
15. Managing the Global Workforce --
Part II: CASES ON INTERNATIONALIZATION --
16. The Global Branding of Stella Artois --
17. Sesame Workshop and International Growth --
18. Where Have You Been? An Exercise to Assess Your Exposure to the Rest of the World?s Peoples --
19. MTN: Inventing in Africa --
20. The Chinese Fireworks Industry --
21. Swatch and the Global Watch Industry --
22. Selkirk Group in Asia --
23. Looks.com (A) ? A Grey Issue --
24. Intel?s Site Selection Decision in Latin America --
25. Cameron Auto Parts (A) ? Revised --
26. Time Warner Inc. and the ORC Patents --
27. GM and AvtoVAZ of Russia --
28. Nora-Sakari: A Proposed Joint Venture in Malaysia --
29. Euro-Air(A) --
Part III: Multinational Management --
30. Samsung China: The Introduction of Color TV --
31. Dubai Aluminum (A) --
32. Quest Foods Asia Pacific and the CRM Initiative --
33. Blue Ridge Spain --
34. Meridian Magnesium: International Technology Transfer --
35. Honeywell Inc. and Global Research and Development --
36. Whirlpool Corporation?s Global Strategy --
37. Bristol Compressors, Asia-Pacific --
38. Larson in Nigeria --
39. HCM Beverage Company --
40. Enron and the Dabhol Power Company -new --
41. Crisis at Renault: The Vilvoorde Plant closing (A) --
42. Global Enterprises, Inc. --
43. Steve Parker and the SA-Tech Venture (A) --
44. Sicom GmbH and CD Piracy --
45. DSL de Mexico S.A. de C.V. (A) --
46. Staffing Foreign Expansion: Rentsch Enters Poland --
47. Mabuchi Motor Co., Ltd.
An exploration of the experiences of firms of all sizes, from many countries and regions, as they come to grips with an increasingly competitive global environment. It seeks to focus on issues of international management common and important to business people everywhere.
0072290722
99031818
International business enterprises--Management.
International business enterprises--Management--Case studies.
658.049 / I.