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Management gurus and management fashions : a dramatistic inquiry /

Jackson, Brad, 1960-

Management gurus and management fashions : a dramatistic inquiry / Brad Jackson. - xvi, 208 pages : illustrations ; 24 cm.

Includes bibliographical references (p. [180]-200) and index.

Introduction --
The management guru and management fashion phenomenon --
Dramatistic rhetorical criticism --
Michael Hammer, James Champy and the reengineering movement --
Stephen Covey and the effectiveness movement --
Peter Senge and the learning organization --
Discussion --
Conclusion.

Stimulates a much-needed critical dialogue between practioners and academics about the sources of the appeal of management gurus and fashions, and their effect on the quality of management.



0415249457 0415249465 (pbk.)




Management--Case studies.
Leadership--Case studies.
Executive ability--Case studies.

658.4 / J.B.M