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Essentials of strategic management /

Hunger, J. David, 1941-,

Essentials of strategic management / J. David Hunger, Thomas L. Wheelen. - 4th edition - xi, 192 pages; 24 cm

Includes index.

Basic concepts of strategic management -- Corporate governance and social responsibility -- Environmental scanning and industry analysis -- Internal scanning : organizational analysis -- Strategy formulation : situation analysis and business strategy -- Formulation : corporate strategy -- Strategy formulation : functional strategy and strategic choice -- Strategy implemenation: organizing for action -- Strategy implemenation : staffing and leading -- Evaluation and control -- Suggestions for case analysis.


Strategic planning.
Case method.

658.4012 / H.J.E