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Voice of the people : readings in public opinion and propaganda /

Voice of the people : readings in public opinion and propaganda / edited by Reo M. Christenson, Robert O. McWilliams. - second edition - vii, 632 pages ; 24 cm. - McGraw-Hill series in political science .

Includes bibliographical footnotes and index.

The nature of public opinion --
The cultural, social, and psychological background of public opinion --
The mass media: the role of the press --
The mass media: television, radio, and movies --
The mass mind: fact or fiction? --
Censorship and freedom --
The nature of propaganda --
Political propaganda: American election campaigns --
Political propaganda: totalitarian indoctrination --
The United States and world opinion --
Public relations: the engineering of consent --
Advertising: the merchandising of illusion --
Polling: the measurement of public opinion --
The competence of public opinion.


Public opinion.
Propaganda.

303.38 / C.R.V