Communicating at work : strategies for success in business and the professions /
Adler, Ronald B. 1946-
Communicating at work : strategies for success in business and the professions / Ronald B. Adler, Jeanne Marquardt Elmhorst, Kristen Lucas. - Eleventh edition - xviii, 462 pages : color illustrations ; 26 cm.
Includes bibliographical references and index.
Part One: Basics of Business and Professional Communication Strategic Case: Sundown Bakery 1. Communicating at Work 2. Communication, Culture, and Work Part Two: Personal SkillsStrategic Case: Omnicom Marketing 3. Listening 4. Verbal and Nonverbal Messages 5. Interpersonal Skills 6. Principles of Interviewing Part Three: Working in GroupsStrategic Case: Museum of Springfield 7. Working in Teams 8. Effective Meetings Part Four: Making Effective PresentationsStrategic Case: Fresh Air Sports 9. Developing and Organizing the Presentation 10. Verbal and Visual Support in Presentations 11. Delivering the Presentation 12. Types of Business PresentationsAppendix I: Interviewing MaterialsAppendix II: Sample PresentationsAppendix III: Business Writing
Increases the strategic approach real-world practicality and reader-friendly voice. This edition retains the hallmark features that have been praised by faculty and students - a strong emphasis on ethical communication and cultural diversity discussions of evolving communication technologies and self-assessment tool.
9780078036804 (softcover : alk. paper) 0078036801 (softcover : alk. paper) 9780071318464 (softcover : alk. paper) 0071318461 (softcover : alk. paper)
2012033867
Business communication.
Interpersonal communication.
HF5718 / .A33 2013 HF5718 / .A33 2013
658.45 / A.R.C
Communicating at work : strategies for success in business and the professions / Ronald B. Adler, Jeanne Marquardt Elmhorst, Kristen Lucas. - Eleventh edition - xviii, 462 pages : color illustrations ; 26 cm.
Includes bibliographical references and index.
Part One: Basics of Business and Professional Communication Strategic Case: Sundown Bakery 1. Communicating at Work 2. Communication, Culture, and Work Part Two: Personal SkillsStrategic Case: Omnicom Marketing 3. Listening 4. Verbal and Nonverbal Messages 5. Interpersonal Skills 6. Principles of Interviewing Part Three: Working in GroupsStrategic Case: Museum of Springfield 7. Working in Teams 8. Effective Meetings Part Four: Making Effective PresentationsStrategic Case: Fresh Air Sports 9. Developing and Organizing the Presentation 10. Verbal and Visual Support in Presentations 11. Delivering the Presentation 12. Types of Business PresentationsAppendix I: Interviewing MaterialsAppendix II: Sample PresentationsAppendix III: Business Writing
Increases the strategic approach real-world practicality and reader-friendly voice. This edition retains the hallmark features that have been praised by faculty and students - a strong emphasis on ethical communication and cultural diversity discussions of evolving communication technologies and self-assessment tool.
9780078036804 (softcover : alk. paper) 0078036801 (softcover : alk. paper) 9780071318464 (softcover : alk. paper) 0071318461 (softcover : alk. paper)
2012033867
Business communication.
Interpersonal communication.
HF5718 / .A33 2013 HF5718 / .A33 2013
658.45 / A.R.C