Marketing today / (Record no. 3013)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00659nam a22002297i 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20230606063504.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 101024s1990 enk||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0135566061 (pbk) |
| 040 ## - CATALOGING SOURCE | |
| Modifying agency | FUE |
| Description conventions | rda |
| Original cataloging agency | EG-NcFUE |
| 082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Edition number | 21 |
| Classification number | 658.8 |
| Item number | O.G.M |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Oliver, Gordon, |
| Dates associated with a name | 1941- |
| Relator term | author |
| 9 (RLIN) | 12124 |
| 245 10 - TITLE STATEMENT | |
| Title | Marketing today / |
| Statement of responsibility, etc | Gordon Oliver. |
| 250 ## - EDITION STATEMENT | |
| Edition statement | Third edition. |
| 264 #1 - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | London : |
| Name of publisher, distributor, etc | Prentice-Hall International, |
| Date of publication, distribution, etc | 1990. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | [300] pages ; |
| Dimensions | 24 cm |
| 336 ## - CONTENT TYPE | |
| Source | rdacontent |
| Content type term | text |
| 337 ## - MEDIA TYPE | |
| Source | rdamedia |
| Media type term | unmediated |
| 338 ## - CARRIER TYPE | |
| Source | rdacarrier |
| Carrier type term | volume |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Marketing. |
| 9 (RLIN) | 12125 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Koha item type | Books |
| Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Inventory number | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | Commerce and business administration ( Marketing ) | Main library | Main library | B7 | 13/10/2007 | Mubarak public library | DO | 658.8 O.G.M | 00001846 | 19/02/2025 | 24/10/2010 | Books |