The building blocks of effective messages / (Record no. 4087)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00673nam a22002177i 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20211011104331.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 110227s1963 nyu||||| |||| 00| 0 eng d |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | EG-NcFUE |
| Description conventions | rda |
| 082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Edition number | 21 |
| Classification number | 301.15 |
| Item number | B |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | O’Kane, Bernard, |
| 9 (RLIN) | 16178 |
| Relator term | author. |
| 245 14 - TITLE STATEMENT | |
| Title | The building blocks of effective messages / |
| Statement of responsibility, etc | Bernard O’Kane. |
| 264 #1 - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | New york : |
| Name of publisher, distributor, etc | [publisher not identified], |
| Date of publication, distribution, etc | 1963. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 672 pages : |
| Other physical details | illustrations ; |
| Dimensions | 30 cm |
| 336 ## - CONTENT TYPE | |
| Source | rdacontent |
| Content type term | text |
| 337 ## - MEDIA TYPE | |
| Source | rdamedia |
| Media type term | unmediated |
| 338 ## - CARRIER TYPE | |
| Source | rdacarrier |
| Carrier type term | volume |
| 500 ## - GENERAL NOTE | |
| General note | includes index |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Mass communications |
| 9 (RLIN) | 16179 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Books |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Inventory number | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | Main library | Main library | A3 | 27/02/2011 | American university | DO | 301.15 B | 00001615 | 19/02/2025 | 27/02/2011 | Books |