MARC details
| 000 -LEADER |
|---|
| fixed length control field |
02742cam a2200337 a 4500 |
| 001 - CONTROL NUMBER |
|---|
| control field |
15037776 |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
|---|
| control field |
20201123114214.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
|---|
| fixed length control field |
071009s2008 njuab b 001 0 eng d |
| 010 ## - LIBRARY OF CONGRESS CONTROL NUMBER |
|---|
| LC control number |
2007041181 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
0131738607 (alk. paper) |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
9780131738607 (alk. paper) |
| 040 ## - CATALOGING SOURCE |
|---|
| Original cataloging agency |
DLC |
| Transcribing agency |
DLC |
| Modifying agency |
BAKER |
| -- |
BTCTA |
| -- |
YDXCP |
| -- |
C#P |
| -- |
BWX |
| -- |
DLC |
| Description conventions |
rda |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER |
|---|
| Classification number |
HD62.4 |
| Item number |
.C389 2008 |
| 082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER |
|---|
| Classification number |
658.049 |
| Edition number |
22 |
| Item number |
C.S.I |
| 100 1# - MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
Cavusgil, S. Tamer. |
| 9 (RLIN) |
20573 |
| Relator term |
author |
| 245 10 - TITLE STATEMENT |
|---|
| Title |
International business : |
| Remainder of title |
strategy, management, and the new realities / |
| Statement of responsibility, etc |
S. Tamer Cavusgil, Gary Knight, John R. Riesenberger. |
| 264 #1 - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
|---|
| Place of publication, distribution, etc |
Upper saddle River, N.J. : |
| Name of publisher, distributor, etc |
Pearson Prentice Hall, |
| Date of publication, distribution, etc |
[2008] |
| 264 #4 - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
|---|
| Place of publication, distribution, etc |
©2008. |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
xxxv, 670 pages : |
| Other physical details |
color illustrations, color maps ; |
| Dimensions |
29 cm. |
| 336 ## - CONTENT TYPE |
|---|
| Source |
rdacontent |
| Content type term |
text |
| 337 ## - MEDIA TYPE |
|---|
| Source |
rdamedia |
| Media type term |
unmediated |
| 338 ## - CARRIER TYPE |
|---|
| Source |
rdacarrier |
| Carrier type term |
volume |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE |
|---|
| Bibliography, etc |
Includes bibliographical references (p. 623-639) and indexes. |
| 505 0# - FORMATTED CONTENTS NOTE |
|---|
| Formatted contents note |
I. FOUNDATION CONCEPTS1. Introduction: What is International Business? 2. Globalization of Markets and the Internationalization of the Firm 3. Organizational Participants that Make International Business Happen 4. Theories of International Trade and Investment II. THE ENVIRONMENT OF INTERNATIONAL BUSINESS5. The Cultural Environment 6. The Country Level Political and Legal Systems 7. Government Intervention in International Business 8. Regional Economic Integration 9. Understanding Emerging Markets 10. The International Monetary and Financial Environment III. STRATEGY AND OPPORTUNITY ASSESSMENT FOR INTERNATIONAL BUSINESS11. Global Strategy and Organization 12. Global Market Opportunity Assessment IV. ENTERING AND OPERATING IN INTERNATIONAL MARKETS 13. Exporting and Countertrade 14. Foreign Direct Investment and Collaborative Ventures 15. Licensing, Franchising and other Contractual Strategies 16. Global Sourcing V. FUNCTIONAL AREA EXCELLENCE17. Marketing In the Global Firm18. Human Resource Management in the Global Firm19. Financial Management and Accounting In the Global Firm Opening Vignettes and Closing Cases at a GlanceMSBs at a GlanceA Guide to Using the CKR Knowledge Portal (c) (Laminated Insert)Glossary (Subject/Author/Company Index)The Educators Consortium: International Market Research and Competitive Intelligence<br/> |
| 520 ## - SUMMARY, ETC. |
|---|
| Summary, etc |
For undergraduate and graduate level International Business courses.CKR is an evolving learning package that makes teaching easier and captures IB as practiced today.<br/><br/> |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
International business enterprises |
| General subdivision |
Management. |
| 9 (RLIN) |
20574 |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Knight, Gary A. |
| 9 (RLIN) |
20575 |
| Relator term |
co-author |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Riesenberger, John R., |
| Dates associated with a name |
1948- |
| 9 (RLIN) |
20576 |
| Relator term |
co-author |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Koha item type |
Books |
| Source of classification or shelving scheme |
Dewey Decimal Classification |