MARC details
| 000 -LEADER |
| fixed length control field |
02842cam a2200361 a 4500 |
| 001 - CONTROL NUMBER |
| control field |
15108914 |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
| control field |
20201111145552.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
| fixed length control field |
071211s2009 njua b 001 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
| International Standard Book Number |
9781292020648 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
| International Standard Book Number |
1292020644 |
| 040 ## - CATALOGING SOURCE |
| Original cataloging agency |
EG-NcFUE |
| Description conventions |
rda |
| 043 ## - GEOGRAPHIC AREA CODE |
| Geographic area code |
n-us--- |
| 082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER |
| Classification number |
658.022 |
| Edition number |
22 |
| Item number |
S.N.E |
| 100 1# - MAIN ENTRY--PERSONAL NAME |
| Personal name |
Scarborough, Norman M. |
| 9 (RLIN) |
10915 |
| Relator term |
author |
| 245 10 - TITLE STATEMENT |
| Title |
Effective small business management / |
| Statement of responsibility, etc |
Norman M. Scarborough |
| 250 ## - EDITION STATEMENT |
| Edition statement |
Tenth edition |
| 264 #1 - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
| Place of publication, distribution, etc |
Upper Saddle River, N.J. : |
| Name of publisher, distributor, etc |
Pearson Prentice Hall, |
| Date of publication, distribution, etc |
[2014] |
| 264 #4 - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
| Place of publication, distribution, etc |
©2014. |
| 300 ## - PHYSICAL DESCRIPTION |
| Extent |
xvi, 912 pages : |
| Other physical details |
illustrations (some color) ; |
| Dimensions |
29 cm. |
| 336 ## - CONTENT TYPE |
| Source |
rdacontent |
| Content type term |
text |
| 337 ## - MEDIA TYPE |
| Source |
rdamedia |
| Media type term |
unmediated |
| 338 ## - CARRIER TYPE |
| Source |
rdacarrier |
| Carrier type term |
volume |
| 500 ## - GENERAL NOTE |
| General note |
Pearson new international ed. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE |
| Bibliography, etc |
Includes bibliographical references (p. 867-889) and index. |
| 505 0# - FORMATTED CONTENTS NOTE |
| Formatted contents note |
Section 1: The Challenge of Entrepreneurship Chapter 1: Entrepreneurs: The Driving Force behind Small Business Section 2: Building the Business Plan: Beginning Considerations Chapter 2: Strategic Management and the Entrepreneur Chapter 3: Choosing a Form of Ownership Chapter 4: Franchising and the Entrepreneur Chapter 5: Buying an Existing Business Chapter 6: Conducting a Feasibility Analysis and Crafting a Winning Business Plan Section 3: Building a Business Plan: Financial Issues Chapter 7: Creating a Solid Financial Plan Chapter 8: Managing Cash Flow Section 4: Building a Business Plan: Marketing Your Company Chapter 9: Building a Guerrilla Marketing Plan Chapter 10: Creative Use of Advertising and Promotion Chapter 11: Pricing and Credit Strategies Chapter 12: E-Commerce and Entrepreneurship Section 5: Putting the Business Plan to Work: Finding Financing Chapter 13: Sources of Equity Financing Chapter 14: Sources of Debt Financing Section 6: Location and Layout Chapter 15: Location, Layout, and Physical Facilities Section 7: Managing a Small Business: Techniques for Enhancing Profitability Chapter 16: Supply Chain Management Chapter 17: Managing Inventory Section 8: Managing People: A Company's Most Valuable Resource Chapter 18: Staffing and Leading a Growing Company Section 9: Legal Aspects of Small Business: Succession, Ethics, and Government Regulation Chapter 19: Management Succession and Risk Management Strategies in the Family Business Chapter 20: Ethics and Social Responsibility: Doing the Right Thing Chapter 21: Global Marketing Strategies<br/> |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
| Topical term or geographic name as entry element |
Small business |
| General subdivision |
Management. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
| Topical term or geographic name as entry element |
New business enterprises |
| General subdivision |
Management. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
| Topical term or geographic name as entry element |
Small business |
| Geographic subdivision |
United States |
| General subdivision |
Management. |
| 9 (RLIN) |
10918 |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
| Topical term or geographic name as entry element |
New business enterprises |
| Geographic subdivision |
United States |
| General subdivision |
Management. |
| 9 (RLIN) |
10919 |
| 856 41 - ELECTRONIC LOCATION AND ACCESS |
| Materials specified |
Table of contents only |
| Uniform Resource Identifier |
<a href="http://www.loc.gov/catdir/toc/ecip086/2007050471.html">http://www.loc.gov/catdir/toc/ecip086/2007050471.html</a> |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
| Koha item type |
Books |
| Source of classification or shelving scheme |
Dewey Decimal Classification |