Entry Personal Name

Number of records used in: 1

001 - CONTROL NUMBER

• control field: 12422

003 - CONTROL NUMBER IDENTIFIER

• control field: OSt

005 - DATE AND TIME OF LATEST TRANSACTION

• control field: 20101025142521.0

008 - FIXED-LENGTH DATA ELEMENTS

• fixed length control field: 101025|||a|||||| | ||| d

040 ## - CATALOGING SOURCE

• Original cataloging agency: OSt
• Transcribing agency: OSt

100 ## - HEADING--PERSONAL NAME

• Personal name: O'Guinn, Thomas C.

670 ## - SOURCE DATA FOUND

• Source citation: Work cat.: (OSt)0: O'Guinn, Thomas C., Advertising and integrated brand promotion /, c2003.

670 ## - SOURCE DATA FOUND

• Source citation: Work cat.: (OSt)0: O'Guinn, Thomas C., Advertising and integrated brand promotion /, c2003.