Manager in the international economy. Raymond Vernon.
Material type:
TextSeries: Prentice-Hall international series in managementPublisher: Englewood Cliffs, N.J., Prentice-Hall 1972Edition: Second editionDescription: xx, 460 pages : illustrations ; 24 cmContent type: - text
- unmediated
- volume
- 013549253X
- 658.18 21 V.R.M
- HD69.I7 V4 1972
| Item type | Current library | Collection | Call number | Status | Date due | Barcode | |
|---|---|---|---|---|---|---|---|
Books
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Main library B6 | Commerce and business administration ( HR Management ) | 658.18 V.R.M (Browse shelf(Opens below)) | Available | 00001865 |
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Includes bibliographies.
Ch. 1. The International Economy: A Manager's Perspective --
Ch. 2. Going Multinational: Firm Motives and Characteristics --
Ch. 3. Managing the Multinational: Goals and Strategies --
Ch. 4. Managing the Multinational: Organizations and Networks --
Ch. 5. National Units in Multinational Networks --
Ch. 6. Comparing National Economies --
Ch. 7. Exploring National Policies --
Ch. 8. The National Economy in an International Setting --
Ch. 9. International Money Markets --
Ch. 10. The International Rules of the Game: Money --
Ch. 11. The International Rules of the Game: Goods and Services.
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