Fundamentals of managerial economics / Mark Hirschey.
Material type:
TextPublisher: Mason, OH : South-Western/Cengage Learning, [2009]Copyright date: ©2009. Edition: Ninth editionDescription: xxi, 792 pages : illustrations ; 26 cmContent type: - text
- unmediated
- volume
- 9780324584837 (student ed. with PAC)
- 0324584830 (student ed. with PAC)
- Managerial economics
- 338.5024658 22 H.M.F
| Item type | Current library | Collection | Call number | Status | Date due | Barcode | |
|---|---|---|---|---|---|---|---|
Books
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Main library A5 | Faculty of Economics & Political (Economics) | 338.5024658 H.M.F (Browse shelf(Opens below)) | Available | 00003491 |
Includes access code to South-Western's eResources web site.
Includes bibliographical references and index.
Part I. Overview of Managerial Economics --
1. The Nature and Scope of Managerial Economics --
2. Basic Economic Relations --
3. Statistical Analysis of Economic Relations --
Part II. Demand Analysis --
4. Demand and Supply --
5. Demand Analysis and Estimation --
6. Forecasting --
Part III. Production and Cost Analysis --
7. Production Analysis and Compensation Policy --
8. Cost Analysis and Estimation --
9. Linear Programming --
Part IV. Market Structure Analysis and Estimation --
10. Perfect Competition and Monopoly --
11. Monopolistic Competition and Oligopoly --
12. Pricing Practices --
Part V. Long-Term Investment Decisions --
13. Government Regulation of the Market Economy --
14. Risk Analysis --
15. Capital Budgeting --
16. Public Management.
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