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Contemporary business / David L. Kurtz.

By: Material type: TextTextPublisher: Hoboken, N.J. : John Wiley& Sons Inc. [2010]Copyright date: c2010Edition: thirteenth editionDescription: 1 v. (various pagings) : color illustrations ; 29 cm + 1 computer discContent type:
  • text
Media type:
  • unmediated
Carrier type:
  • volume
ISBN:
  • 9780470445594
Subject(s): DDC classification:
  • 658 22 K.D.C
Contents:
Chapter 1: The Changing Face of Business. Chapter 2: Business Ethics and Social Responsibility. Chapter 3: Economic Challenges Facing Contemporary Business. Chapter 4: Competing in World Markets. Chapter 5: Options for Organizing Small and Large Businesses. Chapter 6: Starting Your Own Business: The Entrepreneurship Alternative. Chapter 7: E-Business: Doing Business Online Chapter 8: Management, Leadership, and the Internal Organization. Chapter 9: Human Resource Management, Motivation, and Labor-Management Relations. Chapter 10: Improving Performance through Empowerment, Teamwork, and Communication. Chapter 11: Production and Operations Management. Chapter 12: Customer-Driven Marketing. Chapter 13: Product and Distribution Strategies. Chapter 14: Promotion and Pricing Strategies. Chapter 15: Using Technology to Manage Information. Chapter 16: Understanding Accounting and Financial Statements. Chapter 17: The Financial System. Chapter 18: Financial Management. Appendix A: Business Law. Appendix B: Insurance and Risk Management. Appendix C: Personal Financial Planning. Appendix D: Developing a Business Plan. Appendix E: Careers in Contemporary Business
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Holdings
Item type Current library Collection Call number Status Date due Barcode
Books Books Main library B5 Commerce and business administration ( HR Management ) 658 K.D.C (Browse shelf(Opens below)) Available 00011468

Includes bibliographical references and indexes.

Chapter 1: The Changing Face of Business. Chapter 2: Business Ethics and Social Responsibility. Chapter 3: Economic Challenges Facing Contemporary Business. Chapter 4: Competing in World Markets. Chapter 5: Options for Organizing Small and Large Businesses. Chapter 6: Starting Your Own Business: The Entrepreneurship Alternative. Chapter 7: E-Business: Doing Business Online Chapter 8: Management, Leadership, and the Internal Organization. Chapter 9: Human Resource Management, Motivation, and Labor-Management Relations. Chapter 10: Improving Performance through Empowerment, Teamwork, and Communication. Chapter 11: Production and Operations Management. Chapter 12: Customer-Driven Marketing. Chapter 13: Product and Distribution Strategies. Chapter 14: Promotion and Pricing Strategies. Chapter 15: Using Technology to Manage Information. Chapter 16: Understanding Accounting and Financial Statements. Chapter 17: The Financial System. Chapter 18: Financial Management. Appendix A: Business Law. Appendix B: Insurance and Risk Management. Appendix C: Personal Financial Planning. Appendix D: Developing a Business Plan. Appendix E: Careers in Contemporary Business

LC copy does not include multi media instructional resource package.

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