TY - BOOK AU - Friedman,Yali TI - Building biotechnology: business, regulations, patents, law, politics, science SN - 9780973467666 (softcover) AV - HD9999.B442 F75 2008 U1 - 660.6068 22 PY - 2008/// CY - Washington, DC PB - Logos Press KW - Biotechnology industries N1 - Includes bibliographical references (p.399-404) and index; Introduction -- The Development of Biotechnology -- Knowledge and Skills -- Application -- Commercialization -- Industry Trends -- Science -- Introduction to Molecular Biology -- Information Flow in Molecular Biology -- The Big Picture -- Drug Development --Biologicvs.Pharmaceutical Drug Development -- The Five Basic Steps of Drug Development -- Qualities of a ¿Good¿ Drug -- Tools and Techniques -- Bioinformatics -- Combinatorial Chemistry -- Drug Delivery -- Functional Genomics -- Manufacturing -- Microarrays -- Proteomics -- Nanotechnology -- Applications -- Green Biotechnology: Agriculture --White Biotechnology: Industrial Processes and Bio-based Products --Red Biotechnology: Medical Applications --Laws, Regulations, and PoliticsIntellectual Property -- Patents -- When Patents Expire -- Patent Infringement, Exemptions, and Licenses -- Trade Secrets --- Trademark -- Copyright . -- The Role of Intellectual Property in Biotechnology --- Regulation -- Food and Drug Administration -- Department of Agriculture -- Environmental Protection Agency --- Securities and Exchange Commission -- Politics -- Balancing Innovation Incentives with Economic Constraints --The Business of Biotechnology -- Biotechnology Company Fundamentals -- Company Formation --Business Model -- Team -- Company Characteristics -- Finance -- Development Stages and Funding -- Private Equity -- Public Markets -- Other Funding Sources -- Valuation -- Research and Development -- R&D Stages -- Project Selection -- Outsourcing Innovation -- Marketing -- Marketing as a Guide for R&D -- Market Structure and Marketing Environment -- Reimbursement -- Marketing Planning and Strategy -- Licensing, Alliances, and Mergers -- Licensing and Outsourcing -- Alliance Partnerships -- Mergers and Acquisitions -- Selecting Partnership Options -- Managing Biotechnology -- Starting Up -- Managing R&D -- Intellectual Property Protection -- Management Changes with Growth -- Dealing with Failure -- Public Relations -- International Biotechnology -- Benchmarking against the United States -- Intellectual Property Protection -- Regulation -- Operations -- Finance -- Conclusion -- Building Biotechnology -- Business Models -- First Steps -- Selecting Opportunities and Business Planning -- Investing -- Caveat Emptor -- Investing in Biotechnology -- Strategy -- Conclusion -- Career Development -- Job Descriptions -- Ph.D., MBA, or Both? -- Final Words -- Appendices -- Internet Resources -- News and Information -- Investing and Competitive Intelligence -- Angel Funding -- Federal Funding -- Industry Organizations -- Annotated Bibliography -- Science -- Intellectual Property and Regulation -- Business -- Glossary -- Science -- Legal -- Regulatory -- Business -- Index N2 - The definitive biotechnology industry primer, now in its 3rd edition. Building Biotechnology provides a comprehensive fundamentals-based overview of the commercialization of biotechnology. Expanding on this foundation to ensure a practical appreciation of operational issues in the biotechnology industry, Building Biotechnology adds real-world examples on topics such as the hidden pitfalls of common operational decisions; practical considerations in selecting business models and funding options; strategies to overcome developmental failures; and, methods to leverage options to strengthen development plans UR - http://www.loc.gov/catdir/toc/ecip0819/2008022042.html ER -