TY  - BOOK
AU  - Munter,Mary
AU  - Russell,Lynn
TI  - Guide to presentations
T2  - Prentice Hall guides to advanced communication
SN  - 9780131755239
AV  - HF5718.22 .M86 2008
U1  - 658.45 22
PY  - 2008///]
CY  - Upper Saddle River, N.J.
PB  - Pearson Prentice Hall
KW  - Business presentations
N1  - Includes bibliographical references (pages 136-137) and index; Part I: Presentation Strategy CHAPTER 1ANALYZE THE AUDIENCE Who are they? What do they know and expect? What do they feel? What will persuade them? CHAPTER 2IDENTIFY YOUR INTENT Consider your general purpose Write your presentation objective Use your objective to stay focused CHAPTER 3 MAKE THE MOST OF THE MESSAGE Make your message memorable Consider the medium Part II: Presentation Implementation CHAPTER 4STRUCTURE THE CONTENT Collect, focus, and order information Decide what to say Prepare for Q&A CHAPTER 5DESIGN THE VISUALS Choose your equipment Begin with your message titles Think visually as you design Use readable and simple layouts Ensure consistency and correctness CHAPTER 6 REFINE YOUR NONVERBAL DELIVERY Analyze your nonverbal style Practice your nonverbal delivery Manage your nervous symptoms

N2  - For any course that requires students to make presentations.Munter/Russell is a clear, concise and practical reference for effective business presentations.


ER  -