TY  - BOOK
AU  - Wheelen,Thomas L.
AU  - Hunger,J.David
TI  - Strategic management and business policy: concepts and cases 
SN  - 9780132323468
U1  - 658.4012 22
PY  - 2008///]
CY  - Upper Saddle River, NJ
PB  - Pearson/Prentice Hall
KW  - Strategic planning
KW  - Case studies
N1  - Includes bibliographical references and indexes; PART ONE Introduction to Strategic Management and Business Policy Chapter 1 Basic Concepts in Strategic Management Chapter 2 Corporate Governance Chapter 3 Ethics and Social Responsibility in Strategic Management PART TWO Scanning the Environment Chapter 4 Environmental Scanning and Industry Analysis Chapter 5 Internal Scanning: Organizational Analysis PART THREE Strategy Formulation Chapter 6 Strategy Formulation: Situation Analysis and Business Strategy Chapter 7 Strategy Formulation: Corporate Strategy Chapter 8 Strategy Formulation: Functional Strategy and Strategic Choice PART FOUR Strategy Implementation and Control Chapter 9 Strategy Implementation: Organizing for Action Chapter 10 Strategy Implementation: Staffing and Directing Chapter 11 Evaluation and Control PART FIVE Other Strategic Issues Chapter 12 Strategic Issues in Managing Technology and Innovation Chapter 13 Strategic Issues in Entrepreneurial Ventures and Small Businesses Chapter 14 Strategic Issues in Not-For-Profit Organizations PART SIX Introduction to Case Analysis Chapter 15 Suggestions for Case Analysis PART SEVEN Cases in Strategic Management Section A Corporate Governance, Social Responsibility, and Executive LeadershipCase 1 The Recalcitrant Director at Byte Products, Inc.: Corporate Legality versus Corporate Responsibility Case 2 The Wallace Group Case 3 New! Boeing Fires Its CEO Section B Ethics and Social ResponsibilityCase 4 The AuditCase 5 New! Everyone Does It Section C International Issues in Strategic ManagementCase 6 GlaxoSmithKline's Retaliation Against Cross-Border Sales of Prescription DrugsCase 7 Starbucks' International OperationsCase 8 Turkcell: The Only Turk on Wall StreetCase 9 Guajilote Cooperativo Forestal: Honduras Section D General Issues in Strategic ManagementIndustry One: Information TechnologyCase 10 New! Apple Computer and Steve Jobs (2006): Pixar and Walt Disney CompanyCase 11 New! McAfee 2005: Anti-virus and Anti-spywareIndustry Two: Internet CompaniesCase 12 eBay Inc.Case 13 Amazon.com: An E-Commerce RetailerCase 14 New! Google: An Internet Search Service CompanyCase 15 AOL Time Warner Inc. - A Bad Idea from the Start?Industry Three: Recreation and TransportationCase 16 New! Harley-Davidson, Inc., 2006Case 17 JetBlue Airlines' Success StoryCase 18 New! Carnival Corporation plc (2006): 12 Distinct Brands Serving 7 ContinentsIndustry Four: Mass MerchandisingCase 19 New! Wal-Mart Stores, Inc.: Under Attack (2006)Case 20 New! The Home Depot, Inc. (2006): Executive Leadership Industry Five: Specialty RetailersCase 21 Gap Inc.: A Specialty Apparel RetailerCase 22 Tiffany & Co.: A Specialty Fine Jewelry RetailerIndustry Six: Entrepreneurial VenturesCase 23 Oprah Winfrey - The Story of an EntrepreneurCase 24 Inner-City Paint Corporation (Revised)Industry Seven: ManufacturingCase 25 New! Hasbro, Inc.Case 26 New! The Haier Group: U.S. ExpansionCase 27 New! Invacare Corporation 2004Case 28 The Carey Plant Industry Eight: Beverage/FoodCase 29 New! Hershey Foods Company: Board of Directors and Stakeholders Conflict Over SaleCase 30 Panera Bread Company: Rising Fortunes?Case 31 New! Whole Foods Market (2005): Will There Be Enough Organic Food to Satisfy a Growing Demand?Case 32 New! Church & Dwight Builds a Corporate Profile Section D: Issues in Not-For-Profit OrganizationsCase 33 A.W.A.R.E.: Always Wanted A Riding Experience Section E: Mini-CasesCase 34 New! Intel CorporationCase 35 AirTran Holdings, Inc.Case 36 Boise Cascade/Office MaxCase 37 New! Dell, Inc.Case 38 New! Six FlagsCase 39 H. J. Heinz CompanyCase 40 Lowe's Companies, Inc.Case 41 Nike, Inc.Case 42 Outback Steakhouse, Inc.Case 43 New! Movie Gallery, Inc. ADDITIONAL MINI-CASES AVAILABLE ON THE COMPANION WEB SITE AT WWW. PRENHALL.COM/WHEELEN Web Case 1 Eli Lily & CompanyWeb Case 2 Tech Data CorporationWeb Case 3 Stryker CorporationWeb Case 4 Sykes EnterprisesWeb Case 5 Pfizer, Inc.Web Case 6 Williams-SonomaWeb Case 7 Tyson Foods, Inc.Web Case 8 Southwest Airlines Company
N2  - For students of Strategic Management and Business Policy. This book contains the latest research and examples of well-known and not-so-well known companies dealing with complicated strategic issues.


UR  - http://www.loc.gov/catdir/toc/ecip0718/2007019734.html
ER  -