TY - BOOK AU - Lancaster,Geoffrey AU - Reynolds,Paul TI - Marketing: the one-semester introduction SN - 0750643811 U1 - 658.8 21 PY - 2002/// CY - Oxford PB - Butterworth-Heinemann KW - Marketing N1 - Includes index UR - http://repository.fue.edu.eg/xmlui/handle/123456789/3890 ER -