TY  - BOOK
AU  - Burton,Philip Ward
AU  - Ryan,William
TI  - Advertising fundamentals
T2  - Grid series in advertising and journalism
SN  - 0882441892 
U1  - 659.1 20
PY  - 1980///
CY  - Columbus, Ohio
PB  - Grid Pub.
KW  - Advertising
N1  - Includes bibliographical references and index; 

ER  -