000 02327cam a22004094a 4500
999 _c10035
_d10035
001 16677195
003 OSt
005 20190506102917.0
008 110304s2012 nyua b 001 0 eng
010 _a 2011009213
020 _a9780415886994 (hbk. : alk. paper)
020 _a0415886996 (hbk. : alk. paper)
020 _a9780415887007 (pbk. : alk. paper)
020 _a0415887003 (pbk. : alk. paper)
020 _a9780203806357 (ebook)
020 _a0203806352 (ebook)
035 _a(OCoLC)ocn654316667
040 _aDLC
_cDLC
_dYDX
_dBTCTA
_dYDXCP
_dBWX
_dDLC
042 _apcc
050 0 0 _aHD30.28
_b.S4323 2012
082 0 0 _a658.4012
_222
_bS.K.T
100 1 _aShimizu, Katsuhiko,
_d1963-
245 1 4 _aThe cores of strategic management /
_cKatsuhiko Shimizu.
260 _aNew York ;
_aLondon :
_bRoutledge,
_c2012.
300 _ax, 136 p. :
_bill. ;
_c24 cm.
336 _2rdacontent
_atext
337 _2rdamedia
_aunmediated
338 _2rdacarrier
_avolume
504 _aIncludes bibliographical references and index.
505 0 _aMain topics 1. Prologue 2. What is strategy? *3Cs * Strategy is about strengths * Trade-off Mini-case McDonald's 3. External Environment Analysis * Industry * Five-force Analysis * Switching Costs 4. Internal Environment Analysis * Tangible vs. Intangible Resources * Economies of Scale * Vertical Integration vs. Outsourcing Mini-case Southwest Airlines 5. Business-Level Strategy * Cost Strategy * Vale Strategy * First Mover Advantages vs. Disadvantages * Recap Mini-Case Starbucks Coffee 6. Corporate-Level Strategy * Why Diversification? * Diversification and Synergy * Risks of Synergy Mini-Case Gateway 7. M&A, Alliances, and International Strategy * M&A and Alliances * International Strategy Mini-Case Daimler-Chrysler 8. Leadership and Decision Making * Courage * Decision Making and Biases * Decision Change 9. Strategy Implementation * Strategy Implementation
650 0 _aStrategic planning.
650 0 _aManagement.
856 _3Abstract
_uhttp://repository.fue.edu.eg/xmlui/handle/123456789/4039
906 _a7
_bcbc
_corignew
_d1
_eecip
_f20
_gy-gencatlg
942 _2ddc
_cBK