| 000 | 02327cam a22004094a 4500 | ||
|---|---|---|---|
| 999 |
_c10035 _d10035 |
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| 001 | 16677195 | ||
| 003 | OSt | ||
| 005 | 20190506102917.0 | ||
| 008 | 110304s2012 nyua b 001 0 eng | ||
| 010 | _a 2011009213 | ||
| 020 | _a9780415886994 (hbk. : alk. paper) | ||
| 020 | _a0415886996 (hbk. : alk. paper) | ||
| 020 | _a9780415887007 (pbk. : alk. paper) | ||
| 020 | _a0415887003 (pbk. : alk. paper) | ||
| 020 | _a9780203806357 (ebook) | ||
| 020 | _a0203806352 (ebook) | ||
| 035 | _a(OCoLC)ocn654316667 | ||
| 040 |
_aDLC _cDLC _dYDX _dBTCTA _dYDXCP _dBWX _dDLC |
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| 042 | _apcc | ||
| 050 | 0 | 0 |
_aHD30.28 _b.S4323 2012 |
| 082 | 0 | 0 |
_a658.4012 _222 _bS.K.T |
| 100 | 1 |
_aShimizu, Katsuhiko, _d1963- |
|
| 245 | 1 | 4 |
_aThe cores of strategic management / _cKatsuhiko Shimizu. |
| 260 |
_aNew York ; _aLondon : _bRoutledge, _c2012. |
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| 300 |
_ax, 136 p. : _bill. ; _c24 cm. |
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| 336 |
_2rdacontent _atext |
||
| 337 |
_2rdamedia _aunmediated |
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| 338 |
_2rdacarrier _avolume |
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| 504 | _aIncludes bibliographical references and index. | ||
| 505 | 0 | _aMain topics 1. Prologue 2. What is strategy? *3Cs * Strategy is about strengths * Trade-off Mini-case McDonald's 3. External Environment Analysis * Industry * Five-force Analysis * Switching Costs 4. Internal Environment Analysis * Tangible vs. Intangible Resources * Economies of Scale * Vertical Integration vs. Outsourcing Mini-case Southwest Airlines 5. Business-Level Strategy * Cost Strategy * Vale Strategy * First Mover Advantages vs. Disadvantages * Recap Mini-Case Starbucks Coffee 6. Corporate-Level Strategy * Why Diversification? * Diversification and Synergy * Risks of Synergy Mini-Case Gateway 7. M&A, Alliances, and International Strategy * M&A and Alliances * International Strategy Mini-Case Daimler-Chrysler 8. Leadership and Decision Making * Courage * Decision Making and Biases * Decision Change 9. Strategy Implementation * Strategy Implementation | |
| 650 | 0 | _aStrategic planning. | |
| 650 | 0 | _aManagement. | |
| 856 |
_3Abstract _uhttp://repository.fue.edu.eg/xmlui/handle/123456789/4039 |
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| 906 |
_a7 _bcbc _corignew _d1 _eecip _f20 _gy-gencatlg |
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| 942 |
_2ddc _cBK |
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