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| 001 | 7566953 | ||
| 005 | 20200205120529.0 | ||
| 008 | 140722s2019 enk b 001 0 eng | ||
| 010 | _a 2014020937 | ||
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_a016939406 _2Uk |
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_a016941319 _2Uk |
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| 020 | _a9781107054806 (hardback) | ||
| 020 | _a110705480X (hardback) | ||
| 035 | _a(OCoLC)884961602 | ||
| 035 | _aucoclc884961602 | ||
| 040 |
_aDLC _beng _erda _cDLC _dOCLCO _dYDXCP _dBTCTA _dUKMGB _dCDX _dEYM _dCLU |
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| 050 | 0 | 0 |
_aPE1479.B87 _bW44 2015 |
| 082 | 0 | 0 |
_a306.44 _223 _bW.L.L |
| 084 |
_aLAN009050 _2bisacsh |
||
| 100 | 1 |
_aWee, Lionel, _d1963- _eauthor. _933682 |
|
| 245 | 1 | 4 |
_aThe language of organizational styling / _cLionel Wee. |
| 264 | 1 |
_aCambridge ; _bCambridge University Press, _c2019. |
|
| 300 |
_a205 pages ; _c24 cm. |
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| 336 |
_atext _2rdacontent |
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| 337 |
_aunmediated _2rdamedia |
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| 338 |
_avolume _2rdacarrier |
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| 504 | _aIncludes bibliographical references and index. | ||
| 505 | 0 | _aIntroduction: the organization as a corporate actor -- Styling: from persons to organizations -- Enterprise culture as a master ethical regime -- Size matters: the semiotics of big versus small businesses -- When Peter meets Harry: the emotional labor of organizations -- Organizational restyling -- Styling the organizational other -- Organizations and speakers: structure and agency in language. | |
| 520 | _a"The ways in which commercial organizations and service providers 'style' themselves - creating the image they wish to portray to their potential consumers - is a long-established area of research in the fields of sociology and business studies. However language also plays an important role in organizational styling, something which until now has been largely overlooked in the literature. This is the first book-length study of the linguistics of organizational styling, looking at the language and semiotic resources used by holiday resorts, pharmaceutical companies, restaurants and insurance companies in order to project their identities, and style themselves. It discusses in detail a number of case studies and presents an innovative take on the notion of style, as well as bringing together work from linguistics, business studies and sociology. This interdisciplinary book will be of interest to scholars and advanced students in sociolinguistics, and scholars of sociology and business studies"--Provided by publisher. | ||
| 520 |
_a"The ways in which commercial organizations and service providers 'style' themselves - creating the image they wish to portray to their potential consumers - is a long-established area of research in the fields of sociology and business studies. However language also plays an important role in organizational styling, something which until now has been largely overlooked in the literature"-- _cProvided by publisher. |
||
| 650 | 0 |
_aEnglish language _xBusiness English _xStudy and teaching (Higher) |
|
| 650 | 0 |
_aEnglish language _xRhetoric _xStudy and teaching (Higher) |
|
| 650 | 0 |
_aEnglish language _xStyle _xStudy and teaching (Higher) |
|
| 650 | 0 |
_aBusiness writing _xStudy and teaching. |
|
| 650 | 0 |
_aBusiness writing _xTechnique. |
|
| 690 | 7 |
_aLANGUAGE ARTS & DISCIPLINES / Linguistics / Sociolinguistics. _2bisacsh |
|
| 856 | 4 | 2 |
_3Cover image _uhttp://assets.cambridge.org/97811070/54806/cover/9781107054806.jpg |
| 982 | _b599013 | ||
| 910 |
_abn 150226 _aPromptCat _aMARS |
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_2ddc _cBK |
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| 948 |
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| 948 |
_acmc _bnv _c20161201 _d1loc |
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| 949 | _a7566953 | ||
| 980 | _e95.00 | ||
| 981 | _bL3MPYRABY5 | ||