000 01445pam a2200361 a 4500
999 _c12696
_d12696
001 2560975
005 20210301142902.0
008 951204s1996 nyua b 000 0 eng c
010 _a 95026641
020 _a1560247959 (alk. paper)
040 _aDNLM/DLC
_cDLC
_dDLC
_erda
050 0 0 _aHD9665.5
_b.P524 1996
060 1 0 _aW1 JO892H v.10 no.2/3 1996
_aQV 736 P53605 1996
082 0 4 _a615.1068/8
_222
_bP
245 0 0 _aPharmaceutical marketing in the 21st century /
_cMickey C. Smith, editor.
246 3 0 _aPharmaceutical marketing in the twenty-first century
264 0 _aBinghamton, N.Y. :
_bPharmaceutical Products Press,
_cc1996.
300 _a283 pages. :
_billustration ;
_c22 cm.
336 _2rdacontent
_atext
337 _2rdamedia
_aunmediated
338 _2rdacarrier
_avolume
500 _a"Has also been published as Journal of pharmaceutical marketing & management, volume 10, numbers 2/3, 1996"--T.p. verso.
504 _aIncludes bibliographical references.
650 0 _aDrugs
_xMarketing.
650 1 2 _aDrug Industry
_xeconomics.
650 1 2 _aMarketing of Health Services
_xtrends.
650 2 2 _aPharmacy Administration.
700 1 _aSmith, Mickey C.
906 _a7
_bcbc
_corignew
_d1
_eocip
_f19
_gy-gencatlg
942 _2ddc
_cBK