000			03643cam a2200313 4500
999			_c2648 _d2648
001			4142671
005			20201108121331.0
008			711216t19711972maua b 000 0 eng d
020			_a0395112338
040			_aDLC _cDLC _dDLC _erda
082	0	0	_a658.008 _219 _bM.R.B
100	1		_aMonsen, R. Joseph, _ecomp. _910810
245	1	4	_aThe business world : _bintroduction to business readings / _c[by] R. Joseph Monsen [and] Borje O. Saxberg.
250			_aSecond edition
264		1	_aBoston : _bHoughton Mifflin, _c[1971, c1972]
300			_ax, 379 pages : _billustrations ; _c24 cm.
336			_2rdacontent _atext
337			_2rdamedia _aunmediated
338			_2rdacarrier _avolume
504			_aIncludes bibliographical references.
505	0		_aThe unrecognized social revolution / R. Joseph Monsen -- Business philosophy / Robert E. Moore -- Can anyone explain capitalism? / R. Joseph Monsen -- Profit in the economy / Hans Apel -- Friday the thirteenth / Grant McConnell -- The nature of organizations / William B. Wolf -- Critical stages of small business growth / Lawrence L. Steinmetz -- The monager's role / Borje O. Saxbert -- A.C. Gilbert Co.: A victim of poor quality, timing, product planning / Marketing Insights -- The Edsel-Ten years later / William H. Reynolds -- Symbols for sale / Sidney J. Levy -- The significance of social stratification in selling / Richard P. Coleman -- Youth buyers-"New Poor" attitudes govern life style / Marylin Bender -- Tender loving care of the masses /. Business Week -- How to price and promote your product / Jeno F. Paulucci -- International business and marketing abroad / Ernest Dichter -- Norton gives itself a selling lesson / Business Week -- ^Information explosion in the factory / Herbert E. Klein -- Systems analysis-A decision process / Richard de Neufville -- Physical distribution management: Functions and practices / Ross E. Jones -- The little railroad that did / Mildred Adams -- The human side of enterprise / Douglas Murray McGregor -- -- The labor front / Thomas R. Brooks -- Right-to-work-before and after: the indiana experience / Mitchel S. Novit -- Technology and managerial obsolescence / Elmer H. Burack and Gopal C. Pati -- Restrictions of output and social cleavage in industry / Orvis Collins, Melville Dalton, and Donald Roy -- Your step-by-step guide to investment success / Financial World -- The whys and wherefores of financial analysis / Merwin H. Waterman -- Why splits? / William A. Paton -- Pirates by proxy: Guarding against the corporate raider / J.P. Selvage -- Break-even point studies for small marketers / Samuel Berke -- A perspective of operations research / R.W. Wasley -- ^Developing a new information and control system / Robert J. Mockler -- How accountants can help management manage / Kenneth R. Rickey -- Should business rtackle society'ys problems? / Hazel Henderson -- The corporation and community: Realities and myths / Frank Cassell -- Environmental control: A cost/benefit analysis / MBA -- The nature and functions of legal rules / James J. Houghteling and George G. Pierce -- Corporate reactions: Company or individual failure / Clarence C. Walton & Frederick W. Cleveland, Jr.
520			_aDescribes, using the activities of Ted Williams as an example, the duties and activities of a baseball manager during a playing season.
650		0	_aIndustrial management. _910811
650		0	_aBusiness. _910812
700	1		_aSaxberg, Börje O. _q(Börje Osvald), _d1928- _ejoint comp. _910813
906			_a7 _bcbc _corignew _d2 _encip _f19 _gy-gencatlg
942			_2ddc _cBK