000 01665nam a22002777a 4500
999 _c2903
_d2903
005 20210211122228.0
008 101018s1999 enk||||| |||| 00| 0 eng d
020 _a1861525184 (hardback)
020 _a1861523173 (pbk.)
040 _aEG-NcFUE
_erda
082 0 4 _221
_a658.4012
_bW.B.S
100 1 _aWit, Bob de
_911719
_eauthor
245 1 0 _aStrategy synthesis :
_bresolving stategy paradoxes to create competitive advantage /
_cBob de Wit, Ron Meyer.
264 1 _aLondon :
_bInternational Thomson Business,
_c1999.
300 _axvi, 519 pages :
_billustrations ;
_c24 cm.
336 _2rdacontent
_atext
337 _2rdamedia
_aunmediated
338 _2rdacarrier
_avolume
504 _aIncludes bibliographical references (p. 490-510) and index
505 0 _aSection 1 Strategy and management. Section II The strategy process: strategic thinking; strategic decision-making; strategic innovation. Section III The strategy content: business level strategies; multi-business level strategies; multi-company level strategies. Section IV The strategy context: the industry context; the organizational context; the international context. Section V Strategy and mission: organizational purpose. Section VI: Cases. Section VII The strategy toolkit.
520 _aThis is a streamlined version of De Wit and Meyer's text, "Strategy: Process, Content, Context". It contains a range of articles with text contextualizing the debates around key issues, allowing a wider range of views to be explored within each debate.
650 0 _aStrategic planning.
_911720
700 1 _aMeyer, Ron,
_d1962-
_911721
_eco-author
942 _2ddc
_cBK