000 02040cam a2200385 a 4500
999 _c2989
_d2989
001 15274882
005 20210318161755.0
008 080424s2009 maua b 001 0 eng d
020 _a9780073381541 (alk. paper)
020 _a0073381543 (alk. paper)
040 _aEG-NcFUE
_cDLC
_dEG-NcFUE
_dBTCTA
_dC#P
_dBWX
_dYDXCP
_dDLC
_erda
082 0 0 _a658.514
_221
_bB.R.S
100 1 _aBurgelman, Robert A.
_912036
_eauthor
245 1 0 _aStrategic management of technology and innovation /
_cRobert A. Burgelman, Clayton M. Christensen, Steven C. Wheelwright.
250 _aFifth edition
264 1 _aBoston :
_bMcGraw-Hill Irwin,
_c[2009]
264 4 _a©2009.
300 _axiii, 1264 pages :
_billustrations ;
_c27 cm.
336 _2rdacontent
_atext
337 _2rdamedia
_aunmediated
338 _2rdacarrier
_avolume
504 _aIncludes bibliographical references and indexes.
505 0 _aContenido: Integrating technology and strategy: a general Management perspective. -- Design and implementation of technology strategy: an evolutionary perspective. -- Enactment of technology strategy-developing a firm's innovative capabilities. -- Enactment of technology strategy-creating and implementing a development strategy.
520 _aThis book continues its tradition of market leadership by using a combination of text, readings and cases to bring to life the latest research on these critical business challenges.
650 0 _aTechnological innovations
_xManagement.
_912037
650 0 _aNew products
_xManagement.
_912038
650 0 _aHigh technology industries
_xManagement.
_912039
700 1 _aChristensen, Clayton M.
_912040
_ejoint author
700 1 _aWheelwright, Steven C.,
_d1943-
_912041
_ejoint author
856 4 1 _3Table of contents only
_uhttp://www.loc.gov/catdir/toc/ecip0817/2008018590.html
906 _a7
_bcbc
_corignew
_d1
_eecip
_f20
_gy-gencatlg
942 _2ddc
_cBK