000 01357nam a2200325 i 4500
999 _c3082
_d3082
001 2141494
005 20210328113506.0
008 980209s1999 maua f 001 0 eng d
010 _a 98014259
020 _a025625981X
040 _aDLC
_cEG-NcFUE
_dEG-NcFUE
_erda
082 0 0 _a658.85
_221
_bF.C.F.
100 1 _aFutrell, Charles.
_912399
_eauthor
245 1 0 _aFundamentals of selling :
_bcustomers for life /
_cCharles M. Futrell.
250 _aSeventh edition
264 1 _aBoston :
_bIrwin/McGraw-Hill,
_c[2002]
264 4 _a©2002.
300 _axxiii, 579 pages :
_bcolor illustrations ;
_c26 cm +
_e1 computer laser optical disc (4 3/4 inch)
336 _2rdacontent
_atext
337 _2rdamedia
_aunmediated
338 _2rdacarrier
_avolume
440 4 _aThe Irwin/McGraw-Hill series in marketing
_912400
500 _aIncludes indexes.
520 _aIn this text the author draws on his own experience as a sales professional rather than from a theoretical perspective. He continues to develop contemporary themes such as relationship selling and technology around his classic approach.
650 0 _aSelling.
_912401
906 _a7
_bcbc
_corignew
_d1
_eocip
_f19
_gy-gencatlg
942 _2ddc
_cBK