000 01841cam a2200409 a 4500
999 _c8157
_d8157
001 16041211
005 20210321120257.0
008 100105s2011 at a b 001 0 eng d
010 _a 2010920122
020 _a9780538451345 (pbk.)
020 _a0538451343 (pbk.)
020 _a9780538473422
020 _a0538473428
040 _aEG-NcFUE
_cEG-NcFUE
_dEG-NcFUE
_erda
042 _apcc
050 0 0 _aHF5718
_b.W337 2011
082 0 0 _222
_a658.54
_bW.R.S
100 1 _aWalker, Robyn.
_eauthor
245 1 0 _aStrategic management communication for leaders /
_cRobyn Walker.
250 _aSecond edition
264 1 _aAustralia ;
_aMason, Ohio :
_bSouth-Western Cengage Learning,
_c[2011]
264 4 _a©2011.
300 _axvi, 361 pages :
_billustrations ;
_c26 cm.
336 _2rdacontent
_atext
337 _2rdamedia
_aunmediated
338 _2rdacarrier
_avolume
504 _aIncludes bibliographical references (p. 341-352) and index.
505 0 _aWhat is strategic communication -- Foundations of communication -- Step One: Identify the purposes of communication -- Step Two: Analyze the audience -- Steps Three and Four: Consider the context and select a channel of communication -- Communicating in writing -- Communicating in oral presentations and managing meetings -- Communicating with employees -- Communicating in and leading teams -- Communicating with external audiences -- Internal organizational communication.
650 0 _aBusiness communication.
650 0 _aInterpersonal communication
_xPsychological aspects.
650 0 _aBusiness communication
_xMoral and ethical aspects.
650 0 _aOrganizational effectiveness.
906 _a7
_bcbc
_corignew
_d2
_encip
_f20
_gy-gencatlg
942 _2ddc
_cBK