000 02282cam a2200337 i 4500
001 17305002
005 20230823121357.0
008 120518s2012 ne b 001 0 eng
010 _a 2012014674
020 _a9780123848697 (pbk.)
040 _aDLC
_cDLC
_dDLC
_erda
050 0 0 _aTA166
_b.K86 2012
082 0 0 _a004.21
_223
_bG.E.O
100 1 _aKuniavsky, Mike.
_eauthor
245 1 0 _aObserving the user experience :
_ba practitioner's guide to user research /
_cMike Kuniavsky, Elizabeth Goodman, Andrea Moed.
250 _a2nd edition
264 1 _aAmsterdam ;
_aBoston :
_bMorgan Kaufmann,
_c[2012]
300 _axiii, 585 pages :
_bcolor illustrations ;
_c24 cm
336 _atext
_2rdacontent
337 _aunmediated
_2rdamedia
338 _avolume
_2rdacarrier
504 _aIncludes bibliographical references (pages 571-576) and index.
505 8 _aMachine generated contents note: Part I: Why Research is Good and How It Fits Into Product Development 1. Typhoon: A Fable 2. Do a Usability Test Now! 3. Balancing Needs Through Iterative Development 4. The User Experience Part II: User Experience Research Techniques 5. The Research Plan 6. Universal tools: Recruiting and Interviewing 7. User Profiles 8. Contextual Inquiry, Task Analysis, Card Sorting 9. Focus Groups 10. Usability Tests 11. Surveys 12. Ongoing Relationship 13. Log Files and Customer Support 14. Competitive Research 15. Others' Hard Work: Published Information and Consultants 16. Emerging Techniques Part III: Communicating Results 17. Reports and Presentations 18. Creating a User-Centered Corporate Culture Appendices A. The Budget Research Lab B. Common Survey Questions C. Observer Instructions Bibliography Index About the Author.
520 _aThe gap between who designers and developers imagine their users are, and who those users really are can be the biggest problem with product development. This title helps you to bridge that gap to understand what your users want and need from your product, and whether they'll be able to use what you've created.
650 0 _aUser-centered system design.
650 0 _aObservation (Scientific method)
700 1 _aGoodman, Elizabeth,
_d1976-,
_eauthor
700 1 _aMoed, Andrea.
_eauthor
942 _cBK
_2ddc
999 _c8205
_d8205