000 02458nam a2200337 i 4500
999 _c8877
_d8877
001 2091040
003 OSt
005 20210124103621.0
008 961206s2010 nyua b 001 0 eng
010 _a 95078999
020 _a9780470445594
040 _aDLC
_cDLC
_erda
082 0 0 _a658
_222
_bK.D.C
100 1 _aKurtz, David L.,
_eauthor.
245 1 0 _aContemporary business /
_cDavid L. Kurtz.
250 _athirteenth edition
264 1 _aHoboken, N.J. :
_bJohn Wiley& Sons Inc.
_c[2010]
264 4 _cc2010..
300 _a1 v. (various pagings) :
_bcolor illustrations ;
_c29 cm +
_e1 computer disc.
336 _atext
_2rdacontent
337 _aunmediated
_2rdamedia
338 _avolume
_2rdacarrier
504 _aIncludes bibliographical references and indexes.
505 0 _aChapter 1: The Changing Face of Business. Chapter 2: Business Ethics and Social Responsibility. Chapter 3: Economic Challenges Facing Contemporary Business. Chapter 4: Competing in World Markets. Chapter 5: Options for Organizing Small and Large Businesses. Chapter 6: Starting Your Own Business: The Entrepreneurship Alternative. Chapter 7: E-Business: Doing Business Online Chapter 8: Management, Leadership, and the Internal Organization. Chapter 9: Human Resource Management, Motivation, and Labor-Management Relations. Chapter 10: Improving Performance through Empowerment, Teamwork, and Communication. Chapter 11: Production and Operations Management. Chapter 12: Customer-Driven Marketing. Chapter 13: Product and Distribution Strategies. Chapter 14: Promotion and Pricing Strategies. Chapter 15: Using Technology to Manage Information. Chapter 16: Understanding Accounting and Financial Statements. Chapter 17: The Financial System. Chapter 18: Financial Management. Appendix A: Business Law. Appendix B: Insurance and Risk Management. Appendix C: Personal Financial Planning. Appendix D: Developing a Business Plan. Appendix E: Careers in Contemporary Business
590 _aLC copy does not include multi media instructional resource package.
650 0 _aManagement.
650 0 _aBusiness.
906 _a7
_bcbc
_corignew
_d2
_eopcn
_f19
_gy-gencatlg
942 _2ddc
_cBK