Marketing 06/07 /
Marketing 06/07 /
editor, John E. Richardson.
- Eighteenth edition
- xvi, 207 pages : illustrations ; 28 cm
- Annual editions McGraw Hill contemporary learning series .
Marketing in the 2000s and beyond -- Research, markets, and consumer behavior -- Developing and implementing marketing strategies -- Global marketing.
0073528366
Marketing.
Marketing--Management.
Marketing--Social aspects.
658.8 / M
Marketing in the 2000s and beyond -- Research, markets, and consumer behavior -- Developing and implementing marketing strategies -- Global marketing.
0073528366
Marketing.
Marketing--Management.
Marketing--Social aspects.
658.8 / M