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1.
Advertising and promotion : an integrated marketing communications perspective / George E. Belch & Michael A. Belch. by Series: Irwin/McGraw-Hill series in marketing
Edition: Fourth edition
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher: Boston, Mass : Irwin/McGraw-Hill, c1998
Availability: Items available for loan: Main library (1)Call number: 659.1 B.G.A.

2.
Advertising and promotion : an integrated marketing communications perspective / George E. Belch and Michael A. Belch. by
Edition: 8th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher: Boston : McGraw-Hill Irwin, [2009]Copyright date: c2009
Online access:
Availability: Items available for loan: Main library (4)Call number: 659.1 B.G.A, ...

3.
Advertising and promotion : an integrated marketing communications perspective / George E. Belch & Michael A. Belch. by
Edition: 9th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : McGraw-Hill/Irwin, c2012
Availability: Items available for loan: Main library (1)Call number: 659.1 B.G.A.

4.
Advertising and promotion : an integrated marketing communications perspective / George E. Belch & Michael A. Belch, both of San Diego State University. by
Edition: tenth edition.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher: New York, NY : McGraw-Hill, [2015]
Availability: Items available for loan: Main library (3)Call number: 659.1 B.G.A, ...

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