MARC details
| 000 -LEADER |
|---|
| fixed length control field |
02318nam a22003494i 4500 |
| 001 - CONTROL NUMBER |
|---|
| control field |
12393677 |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
|---|
| control field |
20180724153201.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
|---|
| fixed length control field |
010427s2001 nyuab f b 001 0 eng d |
| 010 ## - LIBRARY OF CONGRESS CONTROL NUMBER |
|---|
| LC control number |
2001032785 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
0333960289 (hardcover) |
| 040 ## - CATALOGING SOURCE |
|---|
| Original cataloging agency |
DLC |
| Transcribing agency |
DLC |
| Modifying agency |
DLC |
| Description conventions |
rda |
| 042 ## - AUTHENTICATION CODE |
|---|
| Authentication code |
pcc |
| 082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER |
|---|
| Classification number |
658.84 |
| Edition number |
21 |
| Item number |
G.A.Q. |
| 100 1# - MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
Griffiths, Alan, |
| Dates associated with a name |
1944- |
| 9 (RLIN) |
12381 |
| Relator term |
author |
| 245 10 - TITLE STATEMENT |
|---|
| Title |
Quicksilver companies : |
| Remainder of title |
the battle for the online consumer / |
| Statement of responsibility, etc |
by Alan Griffiths. |
| 264 #1 - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
|---|
| Place of publication, distribution, etc |
New York : |
| Name of publisher, distributor, etc |
Palgrave, |
| Date of publication, distribution, etc |
2001. |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
xii, 179 pages : |
| Other physical details |
illustrations, map ; |
| Dimensions |
25 cm |
| 336 ## - CONTENT TYPE |
|---|
| Source |
rdacontent |
| Content type term |
text |
| 337 ## - MEDIA TYPE |
|---|
| Source |
rdamedia |
| Media type term |
unmediated |
| 338 ## - CARRIER TYPE |
|---|
| Source |
rdacarrier |
| Carrier type term |
volume |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE |
|---|
| Bibliography, etc |
Includes bibliographical references and (p. 171-172) index. |
| 505 0# - FORMATTED CONTENTS NOTE |
|---|
| Formatted contents note |
The battle for the online consumer; how online has changed the way in which business competes; the battle for the online consumer and how to win it; online business checks; timing; place; team; presenting your strategy; exploiting the eighty per cent; fulfilling the expectations of the online consumer; reasons online businesses don't make it; the next wave of online businesses --<br/>what successful e-businesses will look like and where they will be; using competitive advantage to make money. |
| 520 ## - SUMMARY, ETC. |
|---|
| Summary, etc |
The most difficult but most exciting aspect of online business is that there are no rules. Everyone has a business plan, but the real secret is being able to re-write it and change shape, again and again, as you interact with your customers. The victors in the online battle are those that can provide instant gratification, by anticipating their customers' needs and by being flexible enough to remain one step ahead.<br/> |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Internet marketing. |
| 9 (RLIN) |
12382 |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Electronic commerce. |
| 9 (RLIN) |
12383 |
| 856 42 - ELECTRONIC LOCATION AND ACCESS |
|---|
| Materials specified |
Contributor biographical information |
| Uniform Resource Identifier |
<a href="http://www.loc.gov/catdir/bios/hol058/2001032785.html">http://www.loc.gov/catdir/bios/hol058/2001032785.html</a> |
| 856 42 - ELECTRONIC LOCATION AND ACCESS |
|---|
| Materials specified |
Publisher description |
| Uniform Resource Identifier |
<a href="http://www.loc.gov/catdir/description/hol052/2001032785.html">http://www.loc.gov/catdir/description/hol052/2001032785.html</a> |
| 856 41 - ELECTRONIC LOCATION AND ACCESS |
|---|
| Materials specified |
Table of contents |
| Uniform Resource Identifier |
<a href="http://www.loc.gov/catdir/toc/hol051/2001032785.html">http://www.loc.gov/catdir/toc/hol051/2001032785.html</a> |
| 906 ## - LOCAL DATA ELEMENT F, LDF (RLIN) |
|---|
| a |
7 |
| b |
cbc |
| c |
orignew |
| d |
1 |
| e |
ocip |
| f |
20 |
| g |
y-gencatlg |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Source of classification or shelving scheme |
Dewey Decimal Classification |
| Koha item type |
Books |