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Research methods for business students / Mark Saunders, Philip Lewis, Adrian Thornhill.

By: Contributor(s): Material type: TextTextHarlow, England ; New York : Pearson, 2012Edition: Sixth editionDescription: xxxi, 696 pages : color illustrations ; 27 cmContent type:
  • text
Media type:
  • unmediated
Carrier type:
  • volume
ISBN:
  • 9780273750758
Subject(s): DDC classification:
  • 650.072 23 S.M.R
LOC classification:
  • HD30.4 .S28 2012
Contents:
Chapter 1 Business and management research, reflective diaries and the purpose of this book Chapter 2 Formulating and clarifying the research topic Chapter 3 Critically reviewing the literature Chapter 4 Understanding research philosophy and approaches to theory development Chapter 5 Formulating the research design Chapter 6 Negotiating access and research ethics Chapter 7 Selecting samples Chapter 8 Using secondary data Chapter 9 Collecting primary data through observation Chapter 10 Collecting primary data using semi- structured, in-depth and group interviews Chapter 11 Collecting primary data using questionnaires Chapter 12 Analysing quantitative data Chapter 13 Analysing qualitative data Chapter 14 Writing and presenting your project report Bibliography Appendices Glossary
Summary: Research Methods for Business Students has been fully revised for this seventh edition and continues to be the market-leading textbook in its field, guiding hundreds of thousands of student researchers to success in their research methods modules, research proposals, projects and dissertations.
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Holdings
Item type Current library Collection Call number Copy number Status Date due Barcode Course reserves
Text Books Text Books Main library Reserve Commerce and business administration ( General ) 650.072 S.M.R (Browse shelf(Opens below)) 1 Lost and Paid For Checked out Not for loan 27/02/2018 00010103

Research metyodology

Books Books Main library B5 Commerce and business administration ( General ) 650.072 S.M.R (Browse shelf(Opens below)) 2 Available 00010104
Books Books Main library B5 Commerce and business administration ( General ) 650.072 S.M.R (Browse shelf(Opens below)) 3 Available 00010102
Text Books Text Books Main library Reserve Commerce and business administration ( General ) 650.072 S.M.R (Browse shelf(Opens below)) 4 Not for loan 00010101
Books Books Main library B5 Commerce and business administration ( General ) 650.072 S.M.R (Browse shelf(Opens below)) 5 Available 00010100

Includes bibliographical references and index.

Chapter 1 Business and management research, reflective diaries and the purpose of this book Chapter 2 Formulating and clarifying the research topic Chapter 3 Critically reviewing the literature Chapter 4 Understanding research philosophy and approaches to theory development Chapter 5 Formulating the research design Chapter 6 Negotiating access and research ethics Chapter 7 Selecting samples Chapter 8 Using secondary data Chapter 9 Collecting primary data through observation Chapter 10 Collecting primary data using semi- structured, in-depth and group interviews Chapter 11 Collecting primary data using questionnaires Chapter 12 Analysing quantitative data Chapter 13 Analysing qualitative data Chapter 14 Writing and presenting your project report Bibliography Appendices Glossary

Research Methods for Business Students has been fully revised for this seventh edition and continues to be the market-leading textbook in its field, guiding hundreds of thousands of student researchers to success in their research methods modules, research proposals, projects and dissertations.

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