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Strategic marketing problems : |b cases and comments / Roger A. Kerin, Southern Methodist University, Robert A. Peterson, University of Texas at Austin. by Series:
Edition: Thirteenth edition, International edition.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher: Boston [Massachusetts] : Pearson, [2013]
Availability: Items available for loan: Main library (1)Call number: 658.802 K.R.S.

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Strategic marketing problems : cases and comments / Roger A. Kerin, Robert A. Peterson. by
Edition: Twelfth edition
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher: Upper Saddle River, N.J. : Prentice Hall, [2010]Producer: ©2010.
Availability: Items available for loan: Main library (1)Call number: 658.802 K.R.S.

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