MARC details
| 000 -LEADER |
| fixed length control field |
01426cam a22003734a 4500 |
| 001 - CONTROL NUMBER |
| control field |
14978488 |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
| control field |
20210325120817.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
| fixed length control field |
070824s2008 maua f b 001 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
| International Standard Book Number |
9780073380964 (alk. paper) |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
| International Standard Book Number |
9780071283359 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
| International Standard Book Number |
0071283358 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
| International Standard Book Number |
0073380962 (alk. paper) |
| 035 ## - SYSTEM CONTROL NUMBER |
| System control number |
(OCoLC)167503153 |
| Canceled/invalid control number |
(OCoLC)156810211 |
| 040 ## - CATALOGING SOURCE |
| Original cataloging agency |
EG-NcFUE |
| Transcribing agency |
DLC |
| Modifying agency |
BTCTA |
| -- |
BAKER |
| -- |
C#P |
| -- |
BWX |
| -- |
DLC |
| Description conventions |
rda |
| 082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER |
| Classification number |
658.8 |
| Edition number |
22 |
| Item number |
P.J.P |
| 100 1# - MAIN ENTRY--PERSONAL NAME |
| Personal name |
Peter, J. Paul. |
| 9 (RLIN) |
2087 |
| Relator term |
author |
| 245 12 - TITLE STATEMENT |
| Title |
A preface to marketing management / |
| Statement of responsibility, etc |
J. Paul Peter, James H. Donnelly, Jr. |
| 246 30 - VARYING FORM OF TITLE |
| Title proper/short title |
Marketing management |
| 250 ## - EDITION STATEMENT |
| Edition statement |
Eleventh edition. |
| 264 #1 - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
| Place of publication, distribution, etc |
Boston : |
| Name of publisher, distributor, etc |
McGraw-Hill Irwin, |
| Date of publication, distribution, etc |
[2008] |
| 264 #4 - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
| Place of publication, distribution, etc |
©2008. |
| 300 ## - PHYSICAL DESCRIPTION |
| Extent |
xiv, 252 pages : |
| Other physical details |
illustrations (some color) ; |
| Dimensions |
26 cm. |
| 336 ## - CONTENT TYPE |
| Source |
rdacontent |
| Content type term |
text |
| 337 ## - MEDIA TYPE |
| Source |
rdamedia |
| Media type term |
unmediated |
| 338 ## - CARRIER TYPE |
| Source |
rdacarrier |
| Carrier type term |
volume |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE |
| Bibliography, etc |
Includes bibliographical references (p. 235-241) and indexes. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
| Topical term or geographic name as entry element |
Marketing |
| General subdivision |
Management. |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
| Personal name |
Donnelly, James H. |
| 9 (RLIN) |
2089 |
| Relator term |
joint author |
| 856 41 - ELECTRONIC LOCATION AND ACCESS |
| Materials specified |
Table of contents only |
| Uniform Resource Identifier |
<a href="http://www.loc.gov/catdir/toc/ecip0725/2007034680.html">http://www.loc.gov/catdir/toc/ecip0725/2007034680.html</a> |
| 906 ## - LOCAL DATA ELEMENT F, LDF (RLIN) |
| a |
7 |
| b |
cbc |
| c |
orignew |
| d |
1 |
| e |
ecip |
| f |
20 |
| g |
y-gencatlg |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
| Source of classification or shelving scheme |
Dewey Decimal Classification |
| Koha item type |
Books |