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Introduction to information-based high-tech services / Eric Viardot.

By: Material type: TextTextSeries: Artech House technology management libraryPublisher: Boston : Artech House, [1999]Copyright date: ©1999Description: 182 pages : illustrations : 24 cmContent type:
  • text
Media type:
  • unmediated
Carrier type:
  • volume
ISBN:
  • 0890066477 (alk. paper)
Subject(s): DDC classification:
  • 621.390688 21 V.E.I.
Contents:
Understanding the Nature of High Tech Services (HTS) -- What is a Service? The Essence of HTS-- Moving from the Physical World to the Virtual One. The Economics of High Tech Services. Placing Customers at the Center of High Technology Services -- The Customer Relationship Life Cycle. Identifying and Understanding Customers. Creating Customer Loyalty.
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Includes bibliographical references.

Understanding the Nature of High Tech Services (HTS) -- What is a Service? The Essence of HTS-- Moving from the Physical World to the Virtual One. The Economics of High Tech Services. Placing Customers at the Center of High Technology Services -- The Customer Relationship Life Cycle. Identifying and Understanding Customers. Creating Customer Loyalty.

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