Fundamentals of selling : customers for life / Charles M. Futrell.

By:

Futrell, Charles [author]

Material type: Text

TextSeries: The Irwin/McGraw-Hill series in marketingPublisher: Boston : Irwin/McGraw-Hill, [2002]Copyright date: ©2002. Edition: Seventh editionDescription: xxiii, 579 pages : color illustrations ; 26 cm + 1 computer laser optical disc (4 3/4 inch)Content type:

text

Media type:

unmediated

Carrier type:

volume

ISBN:

025625981X

Subject(s):

Selling

DDC classification:

658.85 21 F.C.F.

Summary: In this text the author draws on his own experience as a sales professional rather than from a theoretical perspective. He continues to develop contemporary themes such as relationship selling and technology around his classic approach.

Average rating: 0.0 (0 votes)

Holdings
Item type	Current library	Collection	Call number	Status	Barcode
Books	Main library B8	Commerce and business administration ( Marketing )	658.85 F.C.F. (Browse shelf(Opens below))	Available	00003714
Books	Main library B8	Commerce and business administration ( Marketing )	658.85 F.C.F. (Browse shelf(Opens below))	Available	00003713
Books	Main library B8	Commerce and business administration ( Marketing )	658.85 F.C.F. (Browse shelf(Opens below))	Available	00003213

Includes indexes.

In this text the author draws on his own experience as a sales professional rather than from a theoretical perspective. He continues to develop contemporary themes such as relationship selling and technology around his classic approach.

There are no comments on this title.

to post a comment.